I have to confess that I don't get cheerleading, and in particular competitive cheerleading. Cheerleading originally had as its purpose whipping up the crowd so the players could feed off their excitement and play harder as a result. The fact that cheerleading is itself a competitive sport seems absurd to me. Often, the cheerleaders ride to the contest site in fifteen passenger vans, so should we make fifteen passenger van driving a sport? Have van drill teams? Have the drivers do ballet moves as they climb out of the van and close the door with the perfect measure of loudness, calibrated down to the last decibel? That doesn't seem any less silly to me than judged cheerleading contests.
More importantly, it strikes me that the move in this direction is one symptom of a very serious sickness in our culture, whether we tag it declining social capital, or alienation, or any of a dozen other labels. At the beginning, cheerleaders interacted with the crowd: they projected excitement and enthusiasm, and they led fans to encourage, vocally, the players on the field. What do they lead now? Some places don't even call it cheerleading anymore; they just call it cheer, as in "cheer camp." And now it's all about performance, all about "we'll leech some of your attention away from the field and show off our dance and gymnastics moves." It's atomized, not collective; it's not about putting fans and athletes together into one cohesive group, but rather about letting fans channel-surf from the game to the dance recital and back again.
I have a niece who's very active in cheer, and I suspect she wouldn't agree with much of this. I know the participants enjoy it, and as a performance style I know it has its fans. So why not completely decouple it from athletic events and stage cheer recitals? Why not give it another name -- "cheerdancing," say -- and go back to actual cheerleading at the games? Then those who turned out for the recitals could make up a community of people who appreciate the performance style, and the actual cheerleaders would return to building up cohesion between players and spectators, and instead of fragmenting and pulverizing, everyone could celebrate what they all mutually enjoyed again.
Couldn't agree more. I have had the same stance on this since my sophomore year in high school after a basketball game. We were driving back and I overheard one of the cheerleaders ask someone, "So...did we win?"
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